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Outer Cases & Boxes

Outer case coding and labelling

Billions of cardboard boxes are shipped worldwide every year. To avoid any delays and minimise the risk of human error, it is essential that shipping, traceability and content information is shown in a clear, readable format.

There are two main methods for reliable quality outer case coding; applying labels and direct marking using large area printers.


Labelling systems - print and apply


Labelling is the most versatile way to apply information onto outer cartons. Labels offer great flexibility as they can be applied from almost any angle - even around corners.


Excellent print quality can be easily achieved with thermal transfer printers, achieving high quality print legibility which is crucial for most retailers as it must comply with the barcoding standard.


Labels are also ideally suited for uneven surfaces, such as corrugated card.


Direct printing - Seiko large area printers


If printing a white surface, you can achieve the same result as you would on a label. When printing onto a brown box, the lower contrast between black and brown lowers the grade of barcode, but it is still fully compliant. 


Furthermore, the print is being made at line speed as the box passes by and this can be at up to 60m/min, with no pause between products.


Direct printing costs a lot less as the cost of the label, the cost of printing the label and the cost of applying the label are all saved.


Feeding systems


RF Case


The RF Case feeder has been designed to handle boxes in their flat form. It's twin conveyor design allows for the easy separation of boxes onto the conveyor, so they can be individually printed or labelled, ready for operatior removal.


For more information or guidance on outer-case coding or labelling, contact us

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